HSMAI’s Commercial Strategy Conference reflects the convergence of marketing, revenue optimization, and other commercial functions into new and evolving commercial strategy organizations inside many hotel companies.
The conference — and pre- and post-conference workshops, trainings, and roundtables — will prepare you to lead the way as you anticipate and respond to headwinds, identify new opportunities, better align your sales, marketing, and revenue optimization efforts, adapt to the ever-changing landscape, and drive profit throughout the customer journey.
In 2024, the Commercial Strategy Conference will be in Charlotte, North Carolina:
Main conference days | June 25-26
Pre-Conference workshops, trainings, and roundtables | June 24
Post-Conference workshops, trainings, and roundtables | June 27
